Thinking about booking celebrity entertainment for your gala, conference, or client event?

Book The Show Your Company Talks About for Years, Without the Markups That Destroy Your Budget

In The Event Planner's Guide to Hiring Celebrity Entertainment, you'll learn the ten most costly mistakes that lead to unnecessary spending, putting the show at risk, or worse, attaching your name to a booking gone wrong.

The Event Planner's Guide to Hiring Celebrity Entertainment Shows You Exactly How To…

⭐ Spot a middle-agent before you sign with one, and the single question that exposes whether a company actually represents the artist, or just says it does⭐ Price the real cost of a booking, beyond just the fee, because the number you're quoted first is rarely the number you end up needing⭐ Avoid paying for a full touring production including sound, staging, and catering for thousands, when all you need is a show that fits your ballroom⭐ Protect yourself in the contract language before a signature turns a mistake into a liability⭐ Bonus: Define the entertainment objective before the talent conversation starts, so you're pricing an outcome rather than chasing a name

Hi, I'm Michael DeMarco

For more than twenty years, I've booked celebrity-level music artists, comedians, and keynote speakers for corporate events, association galas, and private performances nationwide.Clients include Apple, Microsoft, Cartier, Walmart, Make-A-Wish, and Memorial Sloan Kettering. Artists include Beyoncé, Sting, Rihanna, Dave Grohl, John Legend, and Jerry Seinfeld.The same pattern always repeats: smart, capable planners lose money, control, and sleep over mistakes that were entirely preventable, simply because they didn't know the rules of the game.Celebrity Direct exists as the Event Planner's Advocate™, so you get representation on your side of the table without paying extra fees that could have been allocated elsewhere.This guide is the field manual I wish every planner had before their first celebrity offer, with the ten most common mistakes, in the order they show up.Avoiding even one can save your next event from a budget surprise, a contract trap, or a show that doesn't land.

You're In! Now, Go Check Your Inbox.

Your copy of The Event Planner's Guide to Hiring Celebrity Entertainment is on its way to you right now.I recommend you dive in right away.It’ll only take a few minutes, and it’s worth the read so you can set yourself up for success before a celebrity-level music artist, comedian, or keynote booking request comes your way.Once you understand where and how these mistakes happen, you’ll know what to be on the lookout for.I built this guide and Celebrity Direct around one idea: the artist's side always has representation, and you should too.I hope it's helpful and makes your planning even easier.Feel free to reach out with any questions.

P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)